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It feels like Christmas Eve.

According to TRD Jon (who has credibility & the actual knowledge) Rob Motive is full of shit on the pricing, FYI.

I thought I remember hearing the Pro’s tow rating was 6k. Not sure on the TH but I would imagine it would be relatively the same, maybe a little less with the ARB bits. I’m interested in payload capacity as the Pro and TH I imagine will be significantly less than the other variants.

A base ‘23 Tacoma TRD Sport (4WD) is 42k w/ destination so that seems about right.

Right… Which means if these numbers were true, then the ‘24 Pro would be $1141 cheaper than a ‘23 Pro.

I’m in agreement with you, but I think it’s worth pointing out the base price for a ‘23 Pro is $48,035 which comes with the 6-Speed. A ‘23 Pro with an automatic is $50,740. Assuming these prices are accurate, and assuming the 48.6k price tag for the “base” ‘24 Pro is for the 6-speed, the likely...

He didn’t specify that it was employee pricing, but the inference was that it was MSRP.

Base price for a ‘23 TRD Sport (access cab, 2WD) is $35,510. After delivery it’s $37,005. You can get that info from the Toyota configurator.

My guess is either Russian disinformation or Toyota conducting a False Flag operation to gauge consumer sentiment. “Oh, they think 49.6k for the TRD Pro is too low? We need to increase the price.”

That’s what I’m thinking. But the price of the TH seems like it could be accurate so there might be some credibility to it. I’m guessing (if that price is accurate) is that the Pro might have some options like the Iso seats.

No idea if this is legit but with everything circulating the last couple of days it could be… Biggest surprise would be the price of the Pro. I would’ve guessed it would have been a lot more. Which, kind of makes me think this isn’t accurate. Starting 2024 Base Prices SR - $29,599 ($999...

Looks like this drive event is only for the normal IForce. 😩

🤞🏼 We get all the info on the IForceMax too!

I put my 1k deposit down on a TRD Pro back on 1/31/23 and was told I had 3 people in front of me (all 3 were for ‘23 models). Just learned yesterday that I’m now 1 of 30 for a Pro (they stopped taking deposits at 30.