📊 Tacoma Sales Exploded in 2025 — Here’s What the Data Actually Says

[SmokyMtnTaco]

I’ve been seeing a lot of comments lately saying things like “Tacoma hype is dead” or “sales are falling off after the redesign” — so I decided to actually pull the data instead of guessing.


Short version: that narrative is wrong.


After a noticeable dip in 2024, Tacoma sales didn’t just recover in 2025 — they snapped back HARD, hitting what industry reporting is calling a record rebound year.


What surprised me most wasn’t just the total number — it was why 2024 dipped and why 2025 surged the way it did. Once you see the year-by-year trend, the story makes a lot more sense (and it has real implications for buyers and pricing).


I broke it down with:

• U.S. Tacoma sales from 2018–2025
• A clean year-by-year table
• A bar chart + YoY trend line
• Why the 2024 dip was a classic gen-change year
• Why 2025 flipped so hard in the opposite direction
• What this means for buyers, inventory, trims, and pricing heading into 2026

Rather than typing out walls of numbers here, I put the charts on screen and explained what they actually mean in plain English:


Full breakdown with charts & context:



Curious what you’re seeing locally —
Are Tacomas flying off lots near you, or sitting longer than expected? And what trims seem hardest to find?


— SmokyMtnTaco
YouTube: https://www.youtube.com/@SmokyMTNTaco


ALL Tacoma. ALL the time.

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[BTAO]

Had to drive across the state here in southern new england to even see a Trailhunter or TRD Pro. Salesman said they weren't even bothering with allocations, whatever they get, they sell, so people have to find what they want on their own.