R&T Article - Toyota Cannot Screw Up the New Tacoma

[BigDan]

Toyota Cannot Screw Up the Tacoma

How do you preserve “Tacoma-ness” for a new generation? It’s the central conundrum for Tacoma’s Chief Engineer, Sheldon Brown.

https://www.roadandtrack.com/news/a43981684/toyota-cannot-screw-up-the-toyota-tacoma/

https://apple.news/AbBYF4-T7SoivhSES4oQWkA

 

[Kayumanggi65]

Good read! So from what I gather that both the Tundra and Sequoia are being made in TX and the '24 Tacoma's in Mexico?

 

[26wx]

Lots of good insight in that article...definitely worth the read.

 

[Tacosauce]

Good read! So from what I gather that both the Tundra and Sequoia are being made in TX and the '24 Tacoma's in Mexico?

Yes all Tacoma production moved to Mexico as of late 2021.

https://www.reuters.com/article/us-...k-production-to-mexico-from-u-s-idUSKBN1ZG26M

 

[WIdirtfishing]

I felt this interview has been one of the best I’ve seen so far. He talks about strategy, the build, after market accessories. Sheldon Brown talks about how they tried to make each trim be compatible with others. A new air box and fender can get you the Snorkel from the Trailhunter on the SR5 or OR, cool read.

 

[WIdirtfishing]

Thanks @Administrator
Didn’t know it was posted before

 

[Cavemold]

i think if they keep up with demand they will be fine, also pricing on lower trims will be key, nobody spending over 34k for the preunner or sr5.