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mattski2112

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https://www.cnbc.com/2026/07/06/toyota-tacoma-truck-san-antonio-plant.html

Toyota to invest $3.6 billion to move Tacoma pickup truck production from Mexico to Texas

July 6, 2026
  • Toyota Motor said it is investing $3.6 billion to move production of the Tacoma midsize pickup truck from Mexico to Texas.
  • The San Antonio plant currently produces the Toyota Tundra full-size pickup truck, including a hybrid variant, and the Toyota Sequoia SUV hybrid.
  • The automaker said last year that it plans to invest up to $10 billion more than previously expected by 2030 in the United States.
Toyota Motor on Monday announced that it is investing $3.6 billion to move production of the Tacoma midsize pickup truck from a plant in Mexico to its San Antonio, Texas, manufacturing campus.

The investment is expected to create 2,000 U.S. jobs at the facility, add a second vehicle assembly line and roughly double the size of the 2.7-million-square-foot plant by 2030, the automaker said. It will expand the plant’s annual capacity from roughly 200,000 to 350,000 units, Toyota said.

The announcement is part of Toyota’s stated plans to invest up to $10 billion more than previously expected domestically in the U.S. through 2030. It comes less than a week after the Trump administration confirmed it would not extend its trilateral trade pact with Canada and Mexico, instead opting to conduct annual reviews.

A Toyota spokeswoman said the company is “maintaining its operations in Mexico” as Tacoma production transfers from Tijuana to Texas over the next four years, but she declined to share additional details. The company plans to continue to produce Tacoma pickups at another Mexican plant in Guanajuato, she said.

“This investment expands Toyota’s manufacturing capacity and complements our broader North American production network,” she said in an email to CNBC.

The move comes more than six years after Toyota confirmed it would shift Tacoma production from the Texas plant to the Toyota Motor Manufacturing de Guanajuato plant in Mexico.

The Texas plant currently produces the Toyota Tundra full-size pickup truck, including a hybrid variant, and the Toyota Sequoia SUV hybrid. Toyota previously announced it was investing $531 million in a 500-million-square-foot rear axle plant on the campus that is slated to begin production in the fall.

Potential plans to expand the San Antonio plant, codenamed Project Orca, were first reported in May by Automotive News.

“Toyota’s continued investment in North America is a testament to our confidence in the region’s workforce, innovation and long-term growth potential,” Toyota Motor North America CEO Ted Ogawa said in a release. “By expanding our San Antonio plant, we are deepening our commitment to American manufacturing, creating meaningful and sustainable jobs, while advancing our mission to deliver high-quality vehicles that meet the changing needs of customers today and into the future.”

Toyota, which employs 48,000 people in the U.S., says it has invested $8.3 billion in the San Antonio plant since its groundbreaking in 2003.

The increased investment and production capacity could assist Toyota — the world’s largest automaker — in becoming the No. 1 carmaker in U.S. sales.

Toyota is forecast to narrow the gap in U.S. sales with America’s largest automaker, General Motors, this year as hybrids get more popular and all-electric vehicles sputter, according to Cox Automotive.

The Japanese automaker’s sales were up 0.5% through the first half of the year compared with 2025, to 1.24 million. GM, meanwhile, reported a 6.8% decline during that time, to 1.34 million vehicles sold.

Toyota’s gains come as the automaker has rolled out new models, including all-electric vehicles, while continuing to double down on its hybrid vehicles, where it’s been a leader for decades.

GM, meanwhile, heavily invested in all-electric vehicles instead of hybrids, many times referring to them as a transitional technology. The Detroit automaker’s sole hybrid is a Corvette, while it offers a full lineup of EVs for luxury brand Cadillac as well as many models for other brands.
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TacoFreak

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Interesting news. It does seem to me that there have been more problems with Tacos since they moved production to Mexico, but all vehicles seem to have more problems these days. It is also interesting that they will continue production at the Guanajuato plant, and only close the one in Tijuana.
 
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mattski2112

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In my mind, modern automotive production means little more than assembly. The Tundra motor problems may have come from trucks assembled in San Antonio, but the manufacturing flaws would have showed up no matter where the assembly plant was located.
 

Clovisb31

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All the hardware is the same. It's only the humans that assemble the hardware into a completed truck that would be different.
And humans are motivated by different things. Some are thankful for their jobs and take pride in their work. No matter what country they live in.
Some only care about Union Wages and benefits and can care less about the product they assemble.
I'm not sure their will be a difference in quality moving from Mexico to Texas.
 

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In this day and age, I'm surprised that there aren't vehicle companies that rely 100% on machines to do all the assembly. Maybe we're only 5 years from that.
 

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Will721

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Personally I haven't seen any issues with the assembly of my truck. Or really heard many complaints on this or other forums. Typically its all engineering faults or component failures like the Tundra engines or Tacoma 8spds. Which I don't know where the assembly plant for those are, but clearly it either needs moved or new management.

Unless it turns out to be an engineering failure, in which case that whole engineering team should be impaled at the gates of Toyota corporate for the damage they've done to their reputation. You know, to keep the other engineers in line.
 

trailhunger

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Texas man…sucking in all the business good for them…a purist is like my LC is made in Japan. But I’ve ridden in the new LC, own a TH and I think mine is nicer TBH
 

oxi

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Interesting news. It does seem to me that there have been more problems with Tacos since they moved production to Mexico, but all vehicles seem to have more problems these days. It is also interesting that they will continue production at the Guanajuato plant, and only close the one in Tijuana.

No, Toyota is planning a Maverick killer compact unibody truck which costs must less than a Tacoma.

Plan is lower labor costs in Mexico will offset this just like how the Ford Maverick is produced in Mexico to save on labor costs.
 

oxi

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All the hardware is the same. It's only the humans that assemble the hardware into a completed truck that would be different.
And humans are motivated by different things. Some are thankful for their jobs and take pride in their work. No matter what country they live in.
Some only care about Union Wages and benefits and can care less about the product they assemble.
I'm not sure their will be a difference in quality moving from Mexico to Texas.

My 2010 SR5 was built with union labor at Fremont, CA, no issues over 8 years.

My 2016 SR was built with non-union labor at San Antonio, TX, no issues over 8 years.

Union labor is irrelevant.

2024 Tacoma Tacoma production moving from Mexico to San Antonio thumbnail_IMG_0469


2024 Tacoma Tacoma production moving from Mexico to San Antonio thumbnail_1072


2024 Tacoma Tacoma production moving from Mexico to San Antonio DSCN1246
 

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I'd imagine that would have a negative effect on the sales price?
 

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https://www.bbc.com/news/articles/czdejmqmrdgo

https://www.cnbc.com/2026/07/01/trump-usmca-canada-mexico-trade-treaty.html

As of 01 Jul 2026, the US-Mexico-Canada Agreement (USMCA) is under review; this may not be the only factor driving Toyota's announcement, but I'm sure it contributed to and the timing of it.

Not to get too political, but good. I grew up in Davenport Iowa. That name may not mean too much to most people, but we were a major manufacturing power house in the Country. Case Harvester, International, John Deere, and even Maytag were just some of the brands that called this area home. All thats left of those here is John Deere. The rest all packed up and moved to Mexico displacing tens of thousands of jobs. Deere moves more of their operations there every year as well. They are all the highest paying jobs in the area of nearly half a million people. As more and more leave, the community has also degraded. Without competing job markets, its left Deere with the ability to treat the remaining employees like trash. You see the union contract success in the news, but not the continuous rolling layoffs costing people their homes.

I'm not saying overseas manufacturers are bad, but in my community atleast we are spinning around a black hole that will eventually destroy us. Its a slow burn, but literally every single one of our employers are outsourcing specifically to Mexico.
 

Airborne

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No, Toyota is planning a Maverick killer compact unibody truck which costs must less than a Tacoma.

Plan is lower labor costs in Mexico will offset this just like how the Ford Maverick is produced in Mexico to save on labor costs.
This makes a lot of sense, great perspective..i agree with what your saying
 
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tmac5809

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Not to get too political, but good. I grew up in Davenport Iowa. That name may not mean too much to most people, but we were a major manufacturing power house in the Country. Case Harvester, International, John Deere, and even Maytag were just some of the brands that called this area home. All thats left of those here is John Deere. The rest all packed up and moved to Mexico displacing tens of thousands of jobs. Deere moves more of their operations there every year as well. They are all the highest paying jobs in the area of nearly half a million people. As more and more leave, the community has also degraded. Without competing job markets, its left Deere with the ability to treat the remaining employees like trash. You see the union contract success in the news, but not the continuous rolling layoffs costing people their homes.

I'm not saying overseas manufacturers are bad, but in my community atleast we are spinning around a black hole that will eventually destroy us. Its a slow burn, but literally every single one of our employers are outsourcing specifically to Mexico.

I'm in the QC too!
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